Biz Tip of the Day: Talk About Referrals Right Away:

Biz Tip of the Day: Talk About Referrals Right Away...the absolute best way to keep a prospect listening is to mention the name of a friend or respected colleague. After your brief introduction make certain that you state the person's name, for example: "Jim Simons suggested I call you.”

Once you have mentioned your referral source be ready to jump right into your presentation. Do not make the mistake of thinking all you have to do is name drop in order to close the sale. Be professional and don't get lured into a personal conversation about "Jim" - and never get drawn into saying anything negative or derogatory about "Jim" or anyone else. Let your potential client see why "Jim" was so impressed with you and your services that he felt compelled to refer you.


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