Customers may like your
product, but all it may take for them to switch to dealing with your competitor
is a little special attention. You captured them and you want to keep them as
your customers. One way to keep them is to build a relationship by having
dialogue or constant contacts, or nudges by mail or by phone. They will
remember you in a pleasant manner if you show your appreciation for them, so
find says to thank your customers.
After a day of shopping, that
evening I was putting some Stein Mart purchases away when I found a personal handwritten
note in the bag from the cashier. It was a note telling me how important I was as a
customer to Stein Mart and thanking me for my business. What a great way to
thank a customer. I will remember that cashier, and Stein Mart when I start my
Christmas shopping.
Use your ingenuity unique to
your own business to thank your customers. One important thing to do is to
train your employees to do the same.
“When someone comes along who genuinely
thanks us, we will follow that person a very long way.”
Alan Loy McGinnis
.
No comments:
Post a Comment