Dazzle Your Clients

Biz Tip of The Day: don't Skimp on Any Business Equipment Necessities

Biz tip of the day: Don't skimp on any business equipment necessities. Do the very best you can with the budget you have. Renting expensive equipment is always an option to consider. Even if you can afford it, sometimes it is better to rent the equipment first to see if it is right for your needs. You may find that you require something not so expensive. Wouldn't you be happy to find that out before making a huge investment?

Your Success is Our Business

Biz Tip of The Day: Get Listed on the Speaking Circuit

Biz tip of the day: Get listed on the speaking circuit. Make a list of organization that have an interest in what you have to say, or have to sell. Contact each one and let them know you are available with notice.

When you are an author it is much easier to get on prestigious speaking circuits. It also opens the door for you to be paid to speak before an audience of your targeted clients.

Act on Your Own Behalf - Publish Your First Book!

So long as you have courage and a sense of humor, it is never too late to start life afresh: Freeman Dyson

Biz Tip of The Day: Form a Research and Development Team

Biz tip of the day: Form a Research and Development team to explore possible new targets, and how you may be able to fill their needs. Try brainstorming in your Monday morning sessions. Sometimes someone in your company may come up with an entirely untapped market for you to explore.

Don't tell people how to do things, tell them what to do and let them surprise you with their results.
George S. Patton

Your Success is Our Business

Biz Tip of The Day: Constant Feedback is a Must in Any Business

Biz tip of the day: Constant feedback is a must in any business. We have already covered how to ask for feedback from top clients who use your product, but don't forget feedback from your employees who actually do the job. After all, they have contact with your clients. Feedback from both clients and employees makes it so much easier for you to modify plans to work better in all areas of your business.

Success by Design, Not by Chance

Biz Tip of The Day: Brainstrom and Figure Out What Image is Needed

Biz tip of the day: Brainstorm and figure out what image is needed to enact pull-marketing. In other words, how to make your targeted audience want to do business with you, or buy your wares. Offer something specific you know only you can deliver. Point it out in your advertising, on your website, and in your e-mails. Dare to compare your wares to your competitor's wares when you know you have the edge. Maybe your staff has more experience, or you have been in business longer, or your produce or program produces better results. Go for it.

Success by Design, Not by Chance

Biz Tip of The Day: You Still Have Time to Kickoff a More Profitable Year!

Biz tip of the day: You still have time to kickoff a more profitable year! It's still January. Please take the time to go through our Biz Tip of The Day list. Combine many of our tips applicable to your particular business, and let us know about the improvements you start seeing this year.

May your coming year be filled with magic and dreams and good madness. I hope you read some fine books and kiss someone who thinks you're wonderful, and don't forget to make some art -- write or draw or build or sing or live as only you can. And I hope, somewhere in the next year, you surprise yourself

- Neil Gaiman (from his blog, Dec. 31. 2010)

Success by Design, Not by Chance

Biz Tip of The Day: Write down All the Best Ways to Advertise

Biz tip of the day: Write down all the best ways you can think of to inexpensively reach your ideal clients. Check your budget to see how far you can go beyond social media, e-zines, etc. Sometimes you may decide that a bigger advertising investment will pay off better. See what works for you competitor, but don't copy unless you can deliver.

Success by Design, Not by Chance

Biz Tip of Thr Day: Have Several Speech Topics Ready

Biz tip of the day: Have several speech topics ready on a moments notice when you are invited to speak before different groups. You cannot imagine how much pressure this will relieve you of when you are called upon to speak before each new group. It is also very effective in normal conversation with customers and prospective customers.

Become well versed in these topics. People like information, facts, and trivia. Throw in some humor and fun, now and then. Top sales people know that always being too business like can kill sales. Get to enjoy talking to people and let it show. Make the conversation more about them and their needs, and no more than necessary about yourself to get the job done.

Success by Design, Not by Chance

Biz Tip of The Day: Create a Presentation

Biz tip of the day: Create a presentation, or a speech that you become known for and sought after to deliver. Make it about something you are passionate about that your targeted audience will find interesting. If you are in the health food business, for example, talk about little known facts affecting everyday health and energy levels.

Success by Design, Not by Chance

Biz Tip of The Day: Become Known as a Problem-solver

Biz tip of the day: Become known as a problem-solver. Whatever you sell should solve one or more problems for your customers. Give examples of real people whose problems you have solved with your expertise, your product or program. You can tell about some of these experiences, some testimonials you should post on your website and literature. Be known as the best in your field.

Success by Design, Not by Chance

Biz Tip of The Day: gety Known For One Thing You do Well

Biz tip of the day: Get known for one thing you do well. People won't know what it it that you do well unless the word gets out. Word-of-mouth advertising from customers is great, but no one will know unless you let them know by words, action and results. Give them something to talk about and boast about – write a book with your name on the cover. Make them want to do business with you.

Act on Your Own Behalf - Write Your First Book!

Biz Tip of The Day: Create a Dynamite Call-to-action

Biz tip of the day: Create a dynamite call-to-action online, or in a mail-out to draw eager prospects to contact you, or to purchase your product. Create urgency by setting a deadline for your special offer, or incremental prices set to go up the later the deal is taken advantage of by the customer. Create early-bird specials.

Your Success is Our Business

Biz Tip of The Day: Don't Go Nuts Over Perfection

Biz tip of the day: Don't go nuts over perfection. People expect you to be human. Being able to apologize for your unintended mistakes, and making up for them impresses even the most demanding clients. Contrary to popular belief, the customer isn't always right, but it it up to you to make things right in a non-accusatory manner. Keeping a customer sometimes means compromise, but don't give away the store.

I hope our tips cause you to rethink some of the small aspects in your daily business relationships, in order to move up to the next level. Remember, little things make up the big things.

Success by Design, Not by Chance

Biz Tip of The Day: The Market May Seem Full

Biz tip of the day: The market may seem full until you introduce an attention grabber – something unusual, or attractive.

I invite you to check out our website at www.BusinessOwnersWritingSystem.com™ for the client magnet you may have been looking for.

Biz Tip of The Day: Stay in Constant Contact With Past Customers and Prospects

Biz tip of the day: Stay in constant contact with past customers and prospects. Don't wear out your welcome. Once a week, or sometimes, once a month is plenty, to keep the relationship alive. You already know the importance of TOMA, TOMA, TOMA. Send little irregular messages to announce specials you are running, discount/free coupons, or some hot new item offered. Use whatever media you and each client have established.

Your Success is Our Business

www.AuthorSuccessInternational.com

Biz Tip of The Day: Set Aside Time to Write About Your Expertise and Product

Biz tip of the day: Set aside time to write about your expertise and product. You can promote and sell both in a published book with your name of the cover. People like information, and like to do business with someone they know and trust.

Reading your compelling story in a book helps customers and prospects to get to know you. It makes it easier to gain their trust. Being an author earns their respect. They will want to be associated with you; better yet, they will want to do business with you, and be proud to supply you with endless referrals.

Success by Design, Not by Chance

Biz Tip of The Day: Think of Ways for Your Prospective Clients to Sample your wares

Biz tip of the day: Think of ways for your prospective clients to sample your wares, such as programs, services, or product free of charge. Sometimes a little nibble will whet the appetite for more. And, it's not just food products I am talking about. Give free samples at a storefront, or offer something easily shared online for signing up for a newsletter, such as an informative, beneficial article or report.

I invite you to go online to sign up for our newsletter at www.AuthorSuccessInternational.com, and to schedule a free 15 minute consultation to talk about writing your first non-fiction book.

Biz Tip of The Day: Have an Opening Party for Your New Business

Biz tip of the day: Have an opening party for your new business, or when you launch a new program, or a new product. Include your employees to celebrate your successes together, too. You will create a team effort atmosphere, and a sense of pride in accomplished goals, and milestones.

Go a step farther and include your clients by offering a special saving for them to bring attention to, and celebrate your accomplishment or new product.

Your Success is Our Business

Biz Tip of The Day: Mulitply Your Strength

Biz tip of the day: Multiply your strength by learning to delegate certain duties and responsibilities to the right people. Be sure to have the results reported back to you, and to obtain feedback from them, and from the customers who might have been affected by your delegation.

When you follow this practice you will nip a lot of things in the bud, and you will see your sales increase. Remember to commend those who follow through and do a good job, even in the times it doesn't work.

Success by Design, Not by Chance

Biz Tip of The Day: Never Blame a Pospect for Not Buying Your Wares

Biz tip of the day: Never blame a prospect for not buying your wares. Thank them for their time. They just may need your services in a few months. Stay in touch and let them know your are available for their needs at their convenience. Every so often you will find that I repeat this one. Cannot allow us to forget TOMA (Top of the Mind Awareness).

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