Biz tip of the day: Send press releases to newspapers anytime something significant happens within your company, such as, when someone is promoted, or changes jobs, you introduce a new product, or you are having a seminar which is open to the public. Your could offer an incentive for people to attend a seminar. Say, call this number and ask for a free coupon, or any other legitimate gimmick to entice them. See www.usnpl.com for a list of newspapers, natonwide. It's a good place to start.
Some columnists will describe your product in detail in their syndicated column if it is of interest to them. They are always on the lookout for new products to write about. Just think of the millions of people you could reach if such an interest were taken in what you are selling.
Write a book about your company, market it Online, and in other media.
It will increase your business,
and put you on the map:
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