Magazines usually produce a bigger return on investment, (ROI) however, it takes longer. A top magazine will produce approximately half its returns the first month, and the balance will probably trickle in a month later. People hang on to magazines, so an order could show up a year later. Be sure whatever media you choose for advertising, that it goes mostly to your targeted audience. If you are selling cigarette lighters shaped like little pistols, for example, you wouldn't advertise them in a woman's magazine; you would advertise them in a gun magazine. Always also advertise Online with a professional looking website, and branch out with apps, and social media.
Success by Design, Not by Chance!
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