Biz Tip of The Day: Ten Reasons Why You Should Write a Book!

Ten Reasons Why You, a solopreneur or any entrepreneur should write a non-fiction book using Author Success International's Home Study Program:

1. The first six letters of authority spell AUTHOR.
2. A book is a perpetual credential.
3. Your book can set you apart from your competitors
4. It is an inexpensive marketing tool used to spread your special expertise and product.
5, People keep books, they toss brochures.
6. You can offer a special price for your book at speaking engagements and seminars you may get paid for.
7. You can write a good book at your own pace using our Business Owners Writing System™ Hone Study Program (with easy to follow steps).
8. You get professional guidance by following each step which helps you organize your content and eliminate writer's block.

9. It's laid out in an easy to follow step-by-step guide, with the option to upgrade to a program with an Author Coach (See ASI;s other comprehensive programs at www.AuthorSuccessInternational.com).
10. You can easily turn your book into all kinds of ancillary products, such as e-books, CDs, DVDs, teleseminars, lesson courses and lots more. Gift or sell your book to business-to-business clients and prospects. Included are tips you can utilize. You are motivated on your way to build an empire generating various streams of income. You can do it with a great marketing tool, a book ready to publish which will have your name on the cover.

Value-added Bonuses for the Home Study Program: 
Bonus#1: Coaching CD ($95 value)Bonus#2: Worksheet CD ($49 value)Bonus#3: Certificate to participate in two (2) 30 minute coaching sessions ($150 value)Bonus#4: Writing Journal ($9 value)Bonus#5: Certificate for $500 off one of our Weekend Mastermind Intensives ($500 value)Bonus#6: Book Promotion 101: 20 Steps to Effective Book Marketing ($597 value) 

Please share with friends, solopreneurs, entrepreneurs and anyone else you think would benefit by writing their first non-fiction book by taking advantage of the Business Owners Writing System Home Study Program at www.BusinessOwnersWritingSystem.com™. The results are limitless!


Biz Tip of The Day: Leadership is Relatively Easy, but ...

Leadership is relatively easy, but productive leadership is an art form. One key element in successful leadership is knowing what the problem is you are setting out to solve. It is easy to become bogged down in minutia and have too many people working apart on details. Oftentimes you can lose site of the problem. Make sure your team in in tune with the problem on a daily basis and the goal of its solution. Ask for timely reports of its progress.


“Focus on you potential instead of your limitations.”

Alan Loy McGinnis

Biz Tip of The Day: Have a Productive Leadership Program

Have a productive leadership plan:

Get your team focused. Have a daily and weekly routine to follow. Monday is vision day. Identify three positive things to be executed that week; everyday identify three positive outcomes for the day; Friday go over the prior week's results by asking what three things went well, what three things need improvement. Each week should improve when you keep the successful processes, improve upon others and drop the hopeless.

This is a great way of keeping in communication with your team, constantly clarifying problems and their goals, not to mention carrying forth a dynamite learning curve to benefit your business. Making them feel they are important to your operation is job security through success for everyone.

Biz Tip of The Day: Lay Groundwork for Initial Networking Rapport


Lay the groundwork for your conversation with a new networking prospect. Use techniques that work. One tried-and-true technique is the echo technique is an effective way to engage someone and keep them talking at a networking meeting while you gather further Intel about your prospect. Surveilling should always be a part of your technique, as well, so you can later use such knowledge of the needs and desires of your prospects.

Don't get carried away using the echo technique; use it for no more than two or three times in a row, or the other person will become annoyed.

Prospect: “... my partner and I opened another store.”
You: “Opened another store?”

Prospect: “Yes, we were doing so well we thought another key location would double our intake.”
You: “Double your intake?

Prospect: “Yes, we did all the demographics and moved forward to ...”
You: (Time to abandon the echo technique) “Alright, you have my attention. I'd like to hear more about how you accomplished that.”

Your Success is Our Business 

Happy Halloween! Scare your competition, not your clients. 

Biz Tip of The Day: Find Ways to Thank Your Customers




Customers may like your product, but all it may take for them to switch to dealing with your competitor is a little special attention. You captured them and you want to keep them as your customers. One way to keep them is to build a relationship by having dialogue or constant contacts, or nudges by mail or by phone. They will remember you in a pleasant manner if you show your appreciation for them, so find says to thank your customers.

After a day of shopping, that evening I was putting some Stein Mart purchases away when I found a personal handwritten note in the bag from the cashier. It was a note telling me how important I was as a customer to Stein Mart and thanking me for my business. What a great way to thank a customer. I will remember that cashier, and Stein Mart when I start my Christmas shopping.  

Use your ingenuity unique to your own business to thank your customers. One important thing to do is to train your employees to do the same.

“When someone comes along who genuinely thanks us, we will follow that person a very long way.”

Alan Loy McGinnis

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Biz Tip of The Day: Even a Correct Decision is Wrong When it was Taken too Late ...

“Even a correct decision is wrong when it was taken too late.”

Lee Iacocca, Father of the Ford Mustang and CEO of Chrysler

Make your decision now to write your first non-fiction book to promote yourself or your wares:

Success by Design, Not by Chance!

Biz Tip of The Day: Small Businesses Need to be Able to Operate Unencumbered


Small businesses need to be able to operate unencumbered by so many crippling government regulations, fees and heavy taxes the same as individuals. 
 
If left to operate more freely entrepreneurship would bring back economic prosperity. We need local, state and a federal government moving to create a business-friendly atmosphere. After the stage is set society has the opportunity to thrive, producing more people with more income, thus more taxpayers producing more tax revenue for government. When businesses thrive, workers thrive and government thrives. It is a win, win, win situation for the future.

Business people get it; why doesn't most of government get it?

From one small business:
Success by Design, Not by Chance!

If you put the federal government in charge of the Sahara Desert, in 5 years there'd be a shortage of sand:
Milton Friedman
Champion of economic freedom and recipient of the Noble Prize for Economics. 
 
Look at the long list of important people Milton Friedman influenced: (You will find this on Wikipedia):